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Find out what your community actually does.

Which programmes people turn up to, which ones quietly died, who is drifting away, and where your next hundred members are likely to come from. Measured, not argued about.

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30,000+ Muslims and 3,000+ communities on Ummah

Most masjid decisions are made on the loudest opinion in the room.

Somebody says the youth programme is not working. Somebody else says it is fine. Nobody has attendance figures for either claim, so the decision goes to whoever is most persuasive that evening.

Meanwhile the programmes that are genuinely working get no extra support, because nobody can prove those are working either.

Engagement

Real activity, not registrations.

Monthly, weekly and daily active members show whether your community is engaged, which is a very different number from how many people are on the list.

  • MAU, WAU and DAU per community
  • Member retention over time
  • Top content, so you see what people actually read
  • Preferred event categories by real attendance
Community analytics dashboard in the Ummah Community Portal
Every upcoming event with its date, place and cover, in one table.
Events and programmes

Which programmes deserve the room.

Attendance against capacity tells you which programmes to grow, which to move to a smaller space, and which to promote before they run.

  • Registered versus actually attended, per event
  • Undersubscribed events flagged below 20% capacity, in time to promote them
  • Category performance across the year
  • Ticket revenue alongside attendance
Growth and demographics

Who is here, and who is missing.

Age and gender distribution across your local audience, plus where growth is coming from, so outreach is aimed rather than hopeful.

  • Age and gender distribution for your local audience
  • Member growth by origin, so you know what is working
  • Local market share against peer organizations nearby
  • Financial performance alongside engagement
Member demographics in the Ummah Community Portal

Questions

A breakdown of how your events perform against other organizations in your area. It is the closest thing a masjid has to knowing whether a quiet month is your programme or the whole city being quiet.
Analytics is included from Basic at $19/mo. Free covers events, the member directory and the mobile app.
Yes. Analytics is for your own community and your own admins. Roles control who sees what, and you can export or delete your data.
One tracking below 20% of capacity. Ummah flags them so you can promote before the night rather than explain afterwards.
That is largely what it is for. The reporting is built to be put in front of a board without being rebuilt first.
Yes, and small communities often get more from it, because a programme moving from 12 to 30 people is visible immediately.
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Stop guessing which programmes work.

Free to start. Analytics from $19/mo.